How to Start and Run a Staffing Service: A Step-by-Step Guide
In today’s fast-paced business environment, companies often turn to staffing services to fill roles quickly with qualified candidates. Whether it's temporary help, temp-to-perm roles, or permanent placements, a staffing agency can be a lucrative business if you build it with the right strategy. Here’s how to start and run your own staffing service from the ground up.
Step 1: Choose Your Niche
Staffing is a broad industry, so choosing a niche helps you stand out and attract clients more effectively. Consider focusing on:
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Administrative and clerical positions
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Healthcare professionals
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IT and tech talent
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Industrial and warehouse workers
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Hospitality and event staffing
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Legal or finance professionals
Tip: Select a niche based on your background, connections, or local demand.
Step 2: Research the Market
Before launching, study the demand in your area or target region. Use online job boards, talk to businesses, and analyze competitors. Understand what positions companies struggle to fill and what wages are typical.
Also research:
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Average placement fees
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Local labor laws and regulations
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Workers’ compensation and insurance requirements
Step 3: Register Your Business
You’ll need to form a legal business entity. Common options include:
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LLC – Limited liability and simple tax structure
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Corporation – Good for long-term growth and investment
Additional tasks:
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Register for an EIN with the IRS
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Apply for a business license in your state
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Open a business bank account
Step 4: Set Up Your Operations
You’ll need systems in place for:
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Recruiting – Use platforms like Indeed, LinkedIn, ZipRecruiter
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Applicant Tracking – Software like Bullhorn, JobDiva, or Zoho Recruit
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Payroll & Timekeeping – Gusto, QuickBooks Payroll, or ADP
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Contracts & Agreements – Have standard contracts for clients and temp employees
You’ll also need to decide if you’re handling W-2 employees (you manage payroll/taxes) or referring 1099 contractors (they handle their own taxes).
Step 5: Build a Talent Pool
Start sourcing and interviewing candidates before you land your first client. Post job ads, attend career fairs, and leverage social media to build a database of pre-screened candidates ready to work.
Key things to collect:
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Resumes
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References
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Background checks (if needed)
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Availability and desired pay rates
Step 6: Find and Secure Clients
This is where many new staffing businesses struggle. Use these strategies to get clients:
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Cold calling local businesses
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Networking at industry events
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Partnering with HR consultants
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Running LinkedIn or Google ads
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Offering a “trial placement” to prove your value
Start small with a few loyal clients and build up from there.
Step 7: Handle Legal and Compliance Requirements
Staffing agencies must stay on top of local and federal employment laws. Make sure to:
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Comply with labor laws (e.g., minimum wage, overtime)
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Understand the ACA (Affordable Care Act) if hiring many workers
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Maintain proper insurance: general liability, workers' comp, etc.
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Use contracts that clearly define payment terms and responsibilities
Step 8: Deliver Excellent Service
Retaining clients and candidates depends on how well you perform. Focus on:
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Fast turnaround times
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Quality matches between candidates and roles
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Clear communication
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Transparent billing and terms
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Prompt issue resolution
Happy clients will send referrals your way, helping your business grow organically.
Step 9: Scale Your Business
Once you’ve built a solid foundation, look to expand by:
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Hiring internal recruiters or sales reps
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Entering new industries or markets
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Investing in better software and automation
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Adding permanent placement or executive search services
Final Thoughts
A staffing agency can be incredibly rewarding—and profitable—if you focus on relationships, quality, and speed. It’s a people-first business that thrives on trust and reliability. By following the steps above, you can build a thriving staffing service that supports companies and changes lives through meaningful work placements.
Need more help? Consider partnering with an employment attorney or a business mentor when setting up your staffing agency, especially if you’re working with complex labor laws or high-risk industries.
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